Bungie’s publishing organization is looking for a seasoned Marketing Manager to support the creation and execution of regional go-to market plans and drive local player engagement for Destiny in the EMEA region.
This role will work directly with the Principal Marketing Manager, EMEA to develop and deliver data informed strategic regional marketing plans, targeted campaigns, localized creative assets, and support for community events and influencer campaigns.
Your enthusiasm for innovative, modern marketing and your ability to reach local audiences with a customized approach will be key to this role. To find success, you will need to excel at long-distance cross-team collaboration and communication while also championing internationally focused and region-specific marketing initiatives.
Your responsibilities…
Act as an EMEA regional expert and support the International Marketing and Communications team between Bungie’s US-based marketing and franchise teams, reporting to the Principal Marketing Manager, EMEA
Work with the Principal Marketing Manager, EMEA to develop and execute EMEA local marketing campaigns, support global sales initiatives, and execute all high-impact marketing activities that align with International Marketing and Global Franchise strategy
Work with the Bungie Communications team and local partners to establish value creating communication strategies and capabilities across region to ensure quality ‘culturized’ coverage and creation of local content to fans and community
Work collaboratively with central Publishing teams including paid media, creative studios, production, strategic partnerships, analytics to maximize marketing spend to create bespoke marketing communication campaigns for Destiny 2 priority player segments
Ensure integration into planning and execution of Creator Marketing campaigns with the global Creator Marketing team and have the resources to deliver superb regional campaigns
Manage end to end planning and execution of Destiny 2 participation at relevant local consumer and community events
Support the tracking and reporting of regional marketing initiatives performance and make recommendations to improve future effectiveness.
Develop strong working relationships with regional first-party platforms
The skills and experience you’ll bring to the role…
Demonstrated success in marketing at a global consumer brand in the entertainment industry
Deep familiarity with live service games and their online player communities
A willingness to share your hard-won EMEA regional expertise and opinions to deliver data backed, creative, insightful marketing campaigns
Detailed knowledge of the full range of marketing strategies, initiatives, watch outs, and activities required to support a successful go to market and ongoing live business in your regions
Strong project management and organizational skills with the ability to multi-task, schedule, and plan across several ongoing projects
High-level ability to establish and maintain strong relationships with internal stakeholders, external partners, and teammates across time zones to ensure mutual respect and excellent cooperation
Ability to navigate complex crisis management scenarios and find creative solutions to unplanned challenges
UK, France, or Germany market experience
Perks and benefits include…
20 days annual leave
10 paid floating days per year, prorated in first year of employment
