PLAION are looking for a Global Influencer Manager who loves working at the intersection of creativity and strategy and is a passionate advocate for content creators and an expert in connecting brands with influencers across the globe.
As a Global Influencer Manager, you’ll work closely with cross-functional internal teams, external partners, and regional territories to develop and deliver impactful influencer activations. From one-off projects to long-term partnerships, you’ll help grow PLAION’s creator network, elevate its global campaigns, and drive meaningful connections between its brands and creators.
You’ll be joining a small, close-knit, and collaborative team that values diversity, creativity, and authenticity. Their shared passions include food, music, football, and, of course, gaming—from indie gems to AAA blockbusters.
If you live and breathe gaming, social platforms, and the creator ecosystem, this is your chance to lead and execute innovative influencer campaigns for one of the industry’s leading global gaming companies, PLAION.
Your responsibilities…
Work cross-functionally with internal teams to align influencer strategies with Marketing and Brand projects.
Create and execute influencer campaigns that align with PLAION’s brand and marketing strategy.
Build and support direct relationships with influencers, agencies, and partners, ensuring global promotion of PLAION’s IPs.
Collaborate with the Global Influencer Strategy Manager to define KPIs, measure success, and offer actionable insights from campaign reporting.
Partner with PLAION’s regional teams to design and implement localized influencer activations for key campaign moments.
Provide expertise and guidance to territories on sourcing, vetting, contracting, and collaborating with influencers and content creators.
Your day-to-day looks like…
Attend essential meetings and calls to align with stakeholders and projects.
Create briefs and supporting documentation for influencers, agencies, and internal teams.
Review and select influencer talent for campaigns, ensuring alignment with brand goals.
Build and maintain connections with creators and partners, nurturing organic advocates for PLAION’s games.
Monitor industry trends to find opportunities for innovation in influencer partnerships.
The skills and experience you’ll bring to the role…
3 or more years’ experience in influencer marketing, with a record of delivering successful campaigns and partnerships.
Expertise in creating, supervising, and reporting on influencer campaigns, both organic and paid.
Experience growing a brand’s influencer outreach and setting up long-term partnerships.
Knowledge of gaming ecosystems and platforms such as Twitch, Discord, YouTube, TikTok, etc.
Highly organized, able to manage multiple projects and shifting timelines with confidence.
Collaborative thinker who finds opportunities to connect their work with that of colleagues to create greater impact.
Strong communicator who can transform ideas into actionable stories and plans.
Passionate about gaming, with an understanding of gaming-related content and creator culture.
Thrives on receiving and giving constructive feedback.
Adaptable, resilient, and able to embrace fast-paced environments and ambiguity.
A natural team player, open to diverse ideas and perspectives.
Comfortable with the Microsoft Office Suite (PowerPoint, Word, Excel, Teams).
Fluency in English, with excellent written and verbal communication skills.
Desirable but not essential extras…
Project management experience, particularly in coordinating campaigns across regions or teams.
Familiarity with influencer insights tools (e.g., LevelUp Analytics) and payment systems like SAP.
Experience in talent contracting and event coordination.
Up to date on emerging trends in social platforms.
Perks and benefits include…
Company subsidized pension contributions
Language courses
Training and development opportunities
Fitness partnerships and mental first aiders
Bicycle leasing
Studio events
Training and development opportunities through the PLAION Academy
Learn skills, provide mutual support and encourage self-determined development through the company’s support of affinity groups, such as LGBTQAI+, Women at, Helping Hands, AI, Accessibility
